Technology lets you take your products and brand directly to the consumer.
If you find yourself with a surplus of product, due to the current health crisis, why not create an event around that product and celebrate it with your customer base. Make it the focus of your marketing message. That's what they've done in Australia and New Zealand to great effect with the Avocado.
We've included some other episodes in the series that you might have missed. Just click on the link and watch again.
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